I had such high hopes for the 2020s as we entered the first year of a new decade. Little did we know what was to descend on the world’s citizens and business leaders when HLB launched our inaugural Survey of Business Leaders back in Vienna last January. Many of the clients we have been speaking with have had to park transformational plans aiming at a new decade of change and growth, to focus on surviving waves of viral infections as they manifest across geographies. The COVID-19 pandemic has been in full flow throughout the period we have been conducting research with clients and business leaders for our second annual Survey of Business Leaders. The results are now being analysed, and I would like to share some early findings. As expected, our survey confirms that these are challenging times for many businesses. Nevertheless, change also presents opportunities for new ways of working. Marco Mormone, Co-founder and Partner at Arca Blanca who we have interviewed as part of our research cautions “legacy businesses are going to be heavily challenged, if you are launching with a new business, or if you are quite an agile organisation that can quickly adapt to a new way of working, this is the time for those organisations to thrive.” In addition to presenting new opportunities, I’m convinced that the experience of coping with the pandemic has created a more thoughtful cohort of business and government leaders across the globe. For instance, we’re seeing this spirit of cooperation amongst business leaders in the biotech and pharmaceutical markets.
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